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Mediavine: the published terms

Reviewed08·2026

Mediavine is the premium mid-market network with the most fully published terms in the industry: threshold, share table and reporting basis are all on its own pages. Here they are, with the 2026 program change explained.

By Oliver Wakefield-Smith. Oliver Wakefield-Smith runs a portfolio of ad-monetized publisher sites and reads these dashboards weekly.

Entry: 50,000 sessions

Mediavine's published requirement is 50,000 sessions in the previous 30 days, with 25,000 for an additional site from an already-accepted publisher Mediavine2026-08. Sessions, not pageviews: on a typical site that is meaningfully more traffic than a 50,000-pageview bar. The application reviews content originality and advertiser standing as well as the number.

The share table, including the 2026 change

Mediavine publishes its revenue share in full Mediavine Help2026-08. Two structures now run in parallel, keyed to when a site joined:

Mediavine published revenue shares, verified 2026-08-01
ProgramApplies toPublished share
Legacy baseSites launched before 1 Jan 202675%, rising to 80% / 82.5% / 85% at 5M / 10M / 15M impressions per 30 days
OfficialPost-2026 sites earning under $100k/year75% flat
Select$100k to $249,999/year80% flat
Signature$250k to $499,999/year85% flat
Premiere$500k+/year90% flat

Optional GumGum and Chicory partnerships pay 80% per the same page Mediavine Help2026-08. The dashboard reports session RPM; the basis arithmetic is on the session RPM page.

The application, practically

  1. Verify 50,000 sessions in your own analytics over the trailing 30 days.
  2. Apply via the requirements page; review includes content and traffic quality.
  3. On acceptance, ad serving migrates to Mediavine's stack and reporting moves to session RPM.

Below the bar, or choosing between premiums

Under 50,000 sessions, the in-family answer is Journeyfrom 10,000 sessions. At the bar with a pageview-heavy profile, Raptive's 25,000-pageview entry may fit sooner; that decision is worked on Mediavine vs Raptive.

Questions this page keeps getting

What are Mediavine's requirements?

50,000 sessions in the last 30 days (25,000 for an additional site from an existing publisher), original content in good standing with advertisers, per Mediavine's published requirements page.

What revenue share does Mediavine pay?

Published: 75% base. Legacy sites climb to 80%, 82.5% and 85% at 5M, 10M and 15M monthly impressions. Sites launched after 1 January 2026 instead get flat earnings-keyed shares: 75% under $100k/year up to 90% at $500k+.

What RPM does Mediavine report?

Session RPM: earnings per 1,000 sessions. It reads higher than page RPM on the same money, so convert bases before comparing to AdSense figures.

How does Mediavine differ from Journey?

Journey is Mediavine's small-publisher tier from 10,000 sessions with a lighter feature set; full Mediavine starts at 50,000 sessions with the published share table above.