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Freestar: the enterprise tier

Reviewed10·2026

Freestar sits at the top of the traffic ladder: a managed monetization partner for large publishers, with one published traffic marker and everything else negotiated per contract. Here is the public part, and the questions the private part should answer.

By Oliver Wakefield-Smith. Oliver Wakefield-Smith runs a portfolio of ad-monetized publisher sites and reads these dashboards weekly.

What Freestar publishes

Freestar published terms, checked 2026-10-21
TermPublished valueSource
TrafficNo minimum figure stated; publishers' average pageviews are typically at least a million a monthFreestar2026-10
ModelManaged monetization, contract per publisherCompany site
Revenue sharenot publishedn/a
RPM figures or guaranteesnot publishedn/a
Reporting basisnot publishedAgreed per contract

What enterprise managed service means against mid-tier networks

Mid-tier networks run one published playbook for thousands of sites; an enterprise partner assigns people to yours. In practice the differences are direct-sold demand alongside programmatic, custom ad products, and contract terms (share, exclusivity, service levels) written per publisher rather than printed on a pricing page. That is why nothing commercial is published not published: the deal is the product.

Who should request a quote vs staying put

  • Request the quote if you run around a million pageviews a month or more, have direct-sales potential (a brandable audience), or need custom formats a standard stack cannot serve.
  • Stay with published-terms networksif you are well below that scale: Raptive's published 75% Raptive Help2026-10and Mediavine's published table Mediavine Help2026-10are strong, transparent benchmarks that a quote must beat on your own arithmetic, not on a sales deck's.

Negotiating tip that costs nothing: bring the published shares from the table into the conversation and price the service premium explicitly. A quote-only vendor asking for exclusivity should be measurably better than the printed alternative, on the same RPM basis; the basis trap is explained on session RPM.