Thresholds after the October 2025 reprice
Raptive announced the cut from 100,000 to 25,000 monthly pageviews on its blog, updated 16 October 2025 Raptive blog2026-10, and its creators page now lists 25,000 pageviews a month as the bar Raptive2026-10. The geo rules are part of the same published criteria: 25,000 to 99,999 pageviews requires 50% of traffic from the US, Canada, UK, Australia or New Zealand; 100,000 and up requires 40% Raptive Help2026-10. That geo gate is the practical filter: plenty of 30k sites clear the number and fail the mix.
The published commercial terms
- 75% revenue share to the publisher; Raptive keeps 25% to cover ad serving fees, costs and discrepancies Raptive Help2026-10.
- Payment Net 45, on the 15th of every month; the first payment lands 45 days after the end of your first month running Raptive ads Raptive Help2026-10.
- Reporting on a pageview basis: earnings per 1,000 pageviews, directly comparable to AdSense Page RPM and not to Mediavine's session figures; see the basis page.
The AlchemyAI context
On 9 June 2026 Raptive announced Raptive Intelligence, a new business unit led by John Roa as Chief AI Officer, and its acquisition of AlchemyAI, the food-intelligence platform Roa founded Raptive press release2026-10. The release says the unit starts with food, Raptive's largest publisher category, and is aimed at creator monetization and audience growth as search shifts to AI, the wider shift covered on AI search and RPM. What that buys an individual publisher is not yet a published, testable term, so this page records the fact and stops there.
Who Raptive fits now
The reprice puts Raptive within reach of English-market sites at 25,000 pageviews. That is a traffic test, while full Mediavine now asks for $5,000 in annual ad revenue Mediavine2026-10, so which bar you clear first depends on your RPM. If you clear both, the head-to-head against Mediavine is a genuine choice on published terms; it is worked through on Mediavine vs Raptive.